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“I first drove off of Route 18 from the airport and that was the first time I saw the red bricks. That was honestly a great experience. I’ve really enjoyed my Rutgers experience and I’m really glad I chose the school.”
Simran is a marketing major
Marketing
Honors College, Rutgers Business School
Rutgers University–New Brunswick

Simran's Story

The first time Simran Fernandes set foot on campus was during her move to Rutgers­–New Brunswick. Traveling from Mumbai, India, Fernandes never got to tour the university before enrolling. That did not make her any less excited to be joining the Rutgers community. 

“I first drove off of Route 18 from the airport and that was the first time I saw the red bricks,” Fernandes said. “That was honestly a great experience. It was the start of something new to be cliché. I’ve really enjoyed my Rutgers experience and I’m really glad I chose the school.”

Fernandes’ journey to Rutgers took her down a unique path. The Honors College student was born in India, grew up in Arizona for 11 years, then returned to India to attend high school. Admittedly, Rutgers was not on her radar prior to her counselor’s recommendation to apply.

But her invitation to the Honors College and early experiences as a first-year student convinced her Rutgers was the university for her.

“Living there my first year was great because it puts you with like-minded people who are all striving for excellence, whether it’s academics, or community service, or extracurricular, or anything else they’re involved with,” Fernandes said. “It was really great to bond with them because you’re living in the same hallways as them, you get to talk to them, and they have a lot of events in the building which makes it a really great experience for people coming into college and are unsure how they’re going to make friends.”

Fernandes stays occupied with her marketing curriculum and involvement around campus. Holding roles with the International Student Association, Livingston Writing Center, Douglass Residential College, and more, Fernandes enjoys a packed schedule to keep her going. You can even read about her experiences at the Honors College blog.

“I don’t do work if I’m very free but if I’m really busy I get everything done,” Fernandes said.

Entering her junior year, Fernandes is refining her marketing expertise. She earned a semester-long co-op with Fortune 500 pharmaceutical company Johnson & Johnson and is confident the position will enhance her career prospects.

Fernandes hopes to one-day work in sports marketing to combine her education and sports hobby (she is a cricket and soccer enthusiast). No matter where she ends up, she’ll be driven by the same enthusiasm that guided her to Rutgers.

“I really love talking to people,” Fernandes said. “Just getting to know the customer really well and being able to fulfill their needs as much as possible and also thinking along the lines of human psychology, how people think why they think, and being able to target those needs specially, is what I chose marketing from the very beginning. It allows me to express my creativity as well as connect with other people.”